VILLA BENITA – LIKE HOME, WHERE EVERY DAY IS FULL OF LIFE!
Villa Benita – a retirement home and a hospital for convalescent care and dementia was looking for a new web page that would present all their services under one concept.
The main objectives were:
- To show that Villa Benita is an elite establishment that has the best service, equipment, rooms and employees available.
- To show that Villa Benita is something totally different than any other similar establishment. More in touch with their patients, more caring and more modern.
The solution:
We came up with a concept that was targeted to persons who were looking for this kind of services not for themselves but for their parents or older relatives. So the key message was to look professional and trustworthy. The site provides a lot of info about Villa Benita itself and about the services they provide. The main direction of the web is to urge visitors to make contact with Villa Benita to provide the best possible solution you are looking for.
Site has also a lot of visual content showing the interior and every-day life of the habitats, giving an emotional support to texts. As the target group in general is older than the regular internet user functions as “increase font size” and “print page” were added to all the article pages.
Visit the site at:
www.villabenita.ee
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